Photo standards and composition rules that directly drive Airbnb and Booking conversion.
Listing photos directly determine your click-through rate in search results. Guests see only your cover image before entering the listing.
Rules:
1. Natural Light: Shoot during daytime with curtains open.
2. Wide Angle: 16-24mm lens preferred.
3. Composition: Shoot from the widest corner at eye level.
4. Color Calibration: Correct white balance; oversaturation feels untrustworthy.
5. Detail Shots: Include 'moments' — coffee machine, bath amenities, view.
6. Cover Test: Airbnb recommends A/B testing; keep the highest-CTR cover.
EA Danışmanlık includes professional shoot organization, post-production, and cover testing in our package.
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